Breakthrough works with government, charities, the private sector and civil society organisations.
We design and build award-winning campaigns that tackle some of the world’s toughest social issues, helping our clients counter misinformation, prevent violent extremism, promote democracy and protect the environment.
We’re a full-service communications business and provide research, strategy, creative concepts, technical build, multimedia production, dissemination and evaluation, all in-house. This means that our strategic thinking and our creativity are joined-up and informed by real-time audience engagement.
Breakthrough was founded by best friends Robert Elliott and Scott Brown in 2012, bringing together their experience in media production and strategic communications. Today over 250 people work at Breakthrough, from a diverse mix of professional and cultural backgrounds.
Scroll down to see our list of clients and partners.
Clients & partners
Breakthrough’s clients and partners include governments, non-profits, inter-governmental organisations and progressive companies.
Breakthrough’s clients are the commissioners or funders of our work – usually government departments or private firms – and our partners are usually charities, civil-society organisations, spokespeople and experts whose campaigns and efforts we support.
Meet Breakthrough’s management team:
Founder and joint CEO
With over 10 years’ experience working in the television production industry – primarily drama and factual – Robert founded Breakthrough with creativity, rigorous ‘behind the scenes’ management and a keenness to understand audiences at its core.
Robert has a passion for storytelling and believes powerful communications can bring about real, positive social change.
Since founding Breakthrough in 2008 he has grown the company into an international business with over 150 staff across three continents. Robert maintains a hands on role – overseeing communications projects based around the needs of Breakthrough’s clients and the communities they support.
Scott joined Breakthrough in 2012 with the ambition to build the company into a reliable and prestigious brand that puts understanding audiences’ experiences and exceptionally strong storytelling at the heart of our work, whilst properly and diligently understanding the needs, challenges and sensitivities of our clients and partners.
Scott previously project managed major communications campaigns at M&C Saatchi, Bell Pottinger and the UK Conservative Party. Today, Scott retains a hands on role in the agency, primarily guiding us through the setting up of projects in new territories and delivering on our growth plan.
Managing director, UK
Helen heads up Breakthrough in the UK and is responsible for running the business day-to-day, growing our business across the public and private sector, and playing a key role planning and delivering our campaigns.
Helen started her career in the diplomatic service before transitioning into the world of marketing and communications. Helen’s passion for understanding audiences and exceptional creative work saw her in key leadership roles at WPP group including Managing Director at Added Value (Australasia) and CEO of BPRI.
Helen has lived in over eight countries and worked in many more, affording her a broad, global perspective on best practices across the communications sector which is invaluable at Breakthrough, a company with offices and projects live in over eight key locations.
Executive creative director
With over 15 years’ experience in marketing, media and communications, Margherita is an established communications specialist with a single-minded focus on using extraordinary storytelling to deliver lasting social change.
Margherita joined Breakthrough having spent three years as Creative and Digital Director for Save the Children developing campaigns designed to improve the lives of children globally and in the UK on issues including the refugee crisis, UK child poverty, sexual violence, inequality and infant mortality.
Today, Margherita leads Breakthrough’s global creative and digital teams across a broad range of specialisms, from developing award-winning designs, and creating compelling communications through film and photography, to driving sector-leading digital marketing strategies.
Director of operations & production
Ellie joined Breakthrough in 2014 as a Senior Production Manager from the world of broadcast – BBC, ITV, Shine and Dragonfly – and is now responsible for the company’s business affairs, finances and logistics across our network of offices.
Ellie is passionate about building a trusted relationship with our clients’ commercial teams and, as per the company’s policy, budgeting, planning and cost-reporting in an open and transparent way.
Today, Ellie works closely with Breakthrough’s CEOs, MDs and financial controller to generally manage our business today, whilst planning for our projects of tomorrow.
Head of HR
Chris joined Breakthrough from the Cabinet Office where he handled director-level talent management across government. He is a trained Occupational Psychologist and CIPD qualified with 6 years of HR experience across a range of senior roles.
Chris now heads up our HR department, leading on all talent issues for Breakthrough employees globally. He has redeveloped our reward strategy, established core HR processes and leads our efforts to find exceptional talent.
Breakthrough’s Sydney office
Breakthrough’s Sydney office is staffed with top talent across the full range of communications disciplines.
To get in touch with our Australian office email us at firstname.lastname@example.org
Lizzie Stanley – Head of campaigns
Lizzie leads our campaigns in Australia, as well as managing new business in the region. She has more than 10 years’ experience in account handling and strategy across a portfolio of large brands, government campaigns and not-for-profit clients.
Tony Broderick – Creative director
Tony leads the development and delivery of all creative and digital output in Australia. He has more than 10 years’ experience in content development, digital and technology, and joined Breakthrough from Twitter Australia.
Rebecca Lewis – Head of strategy
Rebecca leads the planning, insights gathering and evaluation stages of all our Australian projects. She has previously developed campaign and communications strategies for a range of organisations, including national suicide prevention organisation R U OK?
Olivia Maros – Production manager
Olivia oversees the management of finances and logistics across all projects. She has more than 11 years’ experience producing live events and broadcasts of sports, music and awards programming in the UK, Europe and Australia.
Iman Muldoon – Senior content editor
Iman joined the team from the world of broadcast, including Seven Network, BBC, ITN Channel 4 News, Al Jazeera, and Great Southern Film and Television. She leads a growing team of producers and researchers to develop and deliver inspiring short-form online content.
Omar Samad – Digital manager
Omar shapes our digital strategy across a range of campaigns and projects, with a focus on developing relationships with our growing network of online influencers. Prior to joining the team, he worked at YouTube fostering the talent of content creators.